News

Yessian Helps to Preserve Forests One Tree at a Time

Some of you might not know this, but 2011 is the UN International Year of Forests so the German state of NRW has created a campaign called Mensch Wald which is designed to send a resounding message to the world about the need for forest preservation. The PSA encourages filmmakers to enter an international competition to create short films about forests to support the forest preservation initiative. We worked with Traffic Konzept and Film GmbH/Berlin to create hopeful music and sound design to help lend inspiration for this great cause.

Credits:
http://www.menschwald.nrw.de
Landesbetrieb Wald und Holz
Nordrhein-Westfalen – Germany
United Nations – Year of the Forests

Director: Axel Baur
Production Company/Agency: Traffic Konzept + Film GmbH/Berlin
Post Production: Uncle/Berlin
Music + Sound Design: Yessian/Hamburg

Nokia is on Shoot’s Top 10

NIVEA Turns ‘Visage’ With Help From Yessian /Dragon Licks

We partnered with TBWA-Hamburg for a commercial that highlights the benefits of NIVEA Visage for beautiful skin. Supporting the spot is the upbeat acoustic guitar song You and I by Ingrid Michaelson. Licensed through Yessian’s Dragon Licks You and I is an anomaly and although it hasn’t been released or promoted as a single, it’s Ingrid`s fourth biggest seller.

Credits: NIVEA Visage “Essentials” featuring You and I by Ingrid Michaelson
Agency: TBWA Hamburg / Beiersdorf
Producer: Susan Obaro
Creative Team: James Cheung / Natalie Bell

Music House: Yessian / Dragon Licks Licensing
Artist: Ingrid Michaelson
Song: “You and I”

Director: Jaci Judelson
Editor: Peer-Arne Sveistrup
Editing Facility: Delipictures

Did you miss the Yessian & W+K Performance on the Grammys? Catch it during the Oscars!

We partnered with Wieden + Kennedy New York for a Nokia spot that began airing during the 2011 Grammys and Oscars. “Fences”, directed by Malcolm Venville of Anonymous Content, features Daniel Johnson’s and Brie Stoner’s cover of the classic Cole Porter song, Don’t Fence Me In.

Credits: Nokia “Fences”, featuring the song Don’t Fence Me In
Agency: Wieden + Kennedy, NY
Creative Director: Kevin Proudfoot
Copywriter: Sean McLaughlin
Art Director: Lana Shahmoradian
Producer: Kirsten Larson
Music Supervisor/Director of Business Affairs: Annemarie Cullen

Production Company: Anonymous Content
Director: Malcolm Venville
Executive Producer: Dave Morrison

Music House: Yessian
Yessian Executive Producers: Mary Ellen O’Brien & Marlene Bartos
Creative Director: Brian Yessian
Music Composer & Singers: Daniel Johnson (Composer) / Daniel Johnson & Brie Stoner (Singers)
“Don’t Fence Me In” (Cole Porter) published by Warner/Chappell Music Publishing

Editorial: Spot Welders
Editor: Livo Sanchez

VFX: Method, NY

Yessian Makes SHOOT Top 10 Spring 2010 Spot Tracks Chart

Yessian made Spring’s SHOOT Top 10 Spot Tracks Chart.

Music & Sound: Spring Top Ten Spot Tracks

The Editors of SHOOT — View the spots and learn more about the companies and people behind the great range of music, sound design and audio post represented in the selections for this Spring’s SHOOT Top 10 Spot Tracks Chart.

SHOOT Top 10 Spring 2010 Spot Tracks Chart

Check out the #5 Video below

Unfiltered: Michael Yessian on Making Music in Detroit

Check out this article featured on Time’s website.

“You’ve got to give some credit to those doing what they can to help Detroit Public Schools right now. To that end, I’m giving huge props to Michael Yessian and his family.

The Yessians make music — the kind that gets stuck in your head for hours after watching one of their television commercials. Some of their stuff is so popular it ends up on YouTube (their Bounty song has nearly 500,000 hits already). They also have recording studios, where locals like Bob Seger have worked on their greatness.

This Thursday, the Yessians are hosting a fundraiser at their Farmington Hills studios for DPS music program. The event will feature a special performance by Renaissance High School’s saxophone quintet. The students (Megan Britt and Malcolm Elliott on alto sax, Takiyah Golston and Alexis Wiffen on tenor sax, and Kenneth Sturdivant on baritone sax), under the direction of Willie McAllister Jr., the school’s band and orchestra director, are preparing for a European music competition at the end of April.”

[Read the full article at Time.com]